mopar playing a different game in 70 than GM/Ford

[black69]

When you see stuff like this, you had to think Chrysler was trying to create a car culture, to sell more muscle cars, trying to recover from the #3 spot. I don't think GM did anything like this...

http://board.moparts.org/ubbthreads/...9190-image.jpg

[mockingbird812]

[img]<<GRAEMLIN_URL>>/shocked.gif[/img]

[old5.0]

They were late to the party with the GTX and Coronet R/T, but once Chrysler, particularly Plymouth, made up their mind to play, they took a back seat to no one.

Down in the cave, amongst all the 80's Ford stuff on the walls, I've got two poster size blow-ups of 60's musclecar ads. One is the 68 GTO &quot;Woodward&quot; ad. The other is the 70 Plymouth RTS ad (Everybody offers a car, only Plymouth offers a system). Definitive ads from the definitive car makers of the era. No matter what brand you prefer, Chevy, Ford, AMC, etc., nobody marketed high performance in the 60s like Plymouth and Pontiac.

All that said... A mini tickler, huh? Well thats... Ummmmm....

[WILMASBOYL78]

A 3 inch long &quot;mini tickler&quot;...a bargain at $1.25 [img]<<GRAEMLIN_URL>>/rolleyes.gif[/img]

[XXXGoldL34M20]

Man back in those days that ad must have been offensive [img]<<GRAEMLIN_URL>>/dunno.gif[/img]
Check out the location of the tickler on her skirt and her facial expression. Nasty

[Tracker1]

<div class="ubbcode-block"><div class="ubbcode-header">Originally Posted By: XXXBlackLs6M22</div><div class="ubbcode-body">Man back in those days that ad must have been offensive [img]<<GRAEMLIN_URL>>/dunno.gif[/img]
Check out the location of the tickler on her skirt and her facial expression. Nasty </div></div>

It may have been offensive to some, but nobody cared about being &quot;politically correct&quot;. Today, it's still offensive, but EVERYBODY cares and they can go on Twitter and express that &quot;dis-pleasure&quot; (sorry, couldn't resist). That's the difference.

[black69]

<div class="ubbcode-block"><div class="ubbcode-header">Originally Posted By: XXXBlackLs6M22</div><div class="ubbcode-body">Man back in those days that ad must have been offensive [img]<<GRAEMLIN_URL>>/dunno.gif[/img]
Check out the location of the tickler on her skirt and her facial expression. Nasty </div></div>

Just think about that now, when she is sitting down...probably goes without saying...

So this is 70. So for 71, they name a color of a car, after a porn movie called 'curious yellow'. Got to love Chrysler back then. Hemis, sixpacks, shakers, scat packs, ticklers, color from a porn movie title, pistol grips, monster wings, full nose cones (that look good)...

Like I said, they were playing a different game. A pretty good one. GM and Ford had the legacy of huge sales, and colored inside the lines during this time. Too bad (except for Pontiac, and Olds, they tried)

[442w30]

<div class="ubbcode-block"><div class="ubbcode-header">Originally Posted By: black69</div><div class="ubbcode-body">

http://board.moparts.org/ubbthreads/...9190-image.jpg </div></div>

Could you post the link of the thread that's from?

I know a guy with the tickler. To me, it's just part of the large segment of merchandising crap that Chrysler produced to sell cars. Yeah, I know, all brands created junk like monogrammed pens and other stuff for dealers to buy, but I think Chrysler was the king in this regard - no wonder they went bankrupt.

As far as &quot;Curious Yellow&quot; is concerned, has anyone seen it? No, it's not a porn movie - it's more of an &quot;art house&quot; (I think that's what they would have called it back then) movie that was a reflection of the times, like politics/social issues, free love, etc. Today, it would be an R movie. Perhaps back then &quot;Curious Yellow&quot; would be risqué, but the movie was from 1967-68 and is properly called &quot;I Am Curious,&quot; while the color is from the 1971 model year.

[black69]

here is one link, we beg to differ on the film perception. No big deal, but if you read all of the reference, the movie did not take off until 69, and I think the color of the car naming came after that was established in the mainstream. That color name for chysler, although a 71 color, was decided in early 70, to be ready for September of 70 production release (or sooner for advertising). Its not a simple 68 vs 71. Its all about a tight 69-70 window of time. 12th most popular movie in the US in 69.

http://en.wikipedia.org/wiki/I_Am_Curious_(Yellow)



I will send you a pm, so I don't overly promote another site here, on where that picture was sourced from.

[442w30]

No worries . . . my point more than anything else was that it wasn't a porn movie.